Ford :: essays research papers

Nirmal Tanna discourse 11.10.2000Tutor D Dovey, TUESDAY 12pm.QuestionHow do the changes/reduction in UK gondola prices affect the maufaterer and customer?Research get out be collected via the network i.e prices & product information.Internet car buying has to a fault changed the traditionalistic way that an individual would procure a brand new motor vehicle. Other sources such as the AA, DVLA and TOP GEAR (BBC telavision program), go forth be contacted. The DVLA in Swansea may have intresting information on trends with have been influenced in the price restructuring.Interviews with the director and owner of a crossbreeding garage will also help to see how the changes are effecting the industriousness. This will help to collapse how reduced UK prices are comming in line with main land Europe. Aspects such as recent changes in vehicle equipment levels, and general quality will also be of interest as the maufacturer has to tighten his profit margins. heaps of garages will b e contactes this shall help establish which have reduced prices and wish deals to intise customers. General trends will be apparent, but each dealer is a franchise so a particular Dealer i.e. BMW may be offering different packages around the country, even though list prices prevail transparent. Government Legislation has also been a crucial factor rat the reduction In Inflated UK prices.This highly topical subject has also been investigated and highlighted Recently in the media.Monday, May 10, 1999 Published at 1218 GMT 1318 UK Business The Company FileFord sparks price war Pressure to reduce the price of new cars is change magnitude Car-buyers in the UK could benefit from a price war as hotshot of the biggest name brands, Ford, signals its intentto compete more fiercely. Ford is reportedly big(a) UK dealers a sack of 3,000 on its Mondeomodels, as unyielding as they sack up sell atleast 10 cars a month.Some industry experts believe this could be the start ofa price war as man ufacturers such as Daewoo andHyundai shape up for a renewed barrage fire on the UKcar market. The pressure to reduce prices has been mounting fromvarious sources during the outgoing year.The Competition Commission is currently investigatingwhy car prices in the UK are among the highest inEurope and there has been fierce criticism from anall-party shoot committee of MPs over the same issue.Motoring journalist microphoneRutherford says that pricereductions by Ford - the UKsmarket leader - are longoverdue.He said "I would much rathersee that 3,000 discountapplying not to the dealer butto the end consumer